The triumph of Tata Motors Limited to emerge as a

Tata Motors Success Story

The triumph of Tata Motors Limited to emerge as a prominent global automobile manufacturer in today’s time came after years of hardwork and determination. The organization is ranked as India’s largest automobile company and cherishes its status of being a major section of the USD 100 billion Tata Group which manages operations across South Korea, U.K, Indonesia and South Africa. Apart from the production of utility vehicles, trucks and buses, Tata Motors has also proven its excellence with the delivery of defence vehicles.

It is surprisingly to know that Tata Motors controls 76 subsidiary as well as associated companies such as Jaguar Land Rover and Tata Daewoo, thereby, highlighting expansion of the highest order. Back then, what was initiated with a small dream by Jehangir Ratanji Dadabhoy Tata is now being diligently managed by Ratan Tata with the 9 million Tata manufactured vehicles that are running all over India.

Development History at Tata Motors

It was the year 1945, when Tata Motors Ltd was combined with the name Tata Engineering and Locomotive Co Ltd. The purpose of this unit was specifically to manufacture locomotives as well as other engineering products. After three years, in 1948, the organization launched a steam road roller after collaborating with Marshall Sons (UK). The first major milestone for the company happened in 1954 when another association with Daimler Benz AG West Germany proved successful to manufacture medium commercial vehicles.

It took several years for the operations to streamline until 1961 when Tata Engineering Co Ltd decided to export their offerings, with its first truck being sent to Sri Lanka. With time, the company took over several obstacles but never stopped wishing for more. In 1977, the first commercial vehicle was manufactured in Pune followed with the offering of heavy commercial vehicle that surely strengthened the company’s standing in the Indian automobile sector.

Further, the year 1991 brought more benefits to the company after the launch of its first original passenger car, Tata Sierra. On July 29, 2003, the company name was swapped from Tata Engineering Co Ltd to Tata Motors Ltd. However, the most esteemed merger happened on June 2, 2008 when Tata Motors acquired Jaguar Land Rover for a whopping USD 2.3 billion. This expansion evidently established the company’s reputation in the manufacturing and sale of luxury cars and SUVs. Since then Tata Motors has never looked back and is moving ahead with the introduction of modern-age electric vehicles expected to hit India roads in the next 2-3 years.

Operational Plants & Diverse Vehicle Range

It is imperative to note that Tata Motors manages a portfolio of automotive varieties ranging from trucks, pickup trucks, together with small, medium and large buses. Moreover, the vibrant range of passenger cars is something the general public is highly fond of. Currently, the company’s major manufacturing plants are located at Jamshedpur (Jharkhand), Lucknow (Uttar Pradesh), Pune (Maharashtra), Pantnagar (Uttarakhand), Sanand (Gujarat) and Dharwad (Karnataka). After from these nationally-based plants, Tata Motors also has subsidiary manufacturing units in the U.K, Thailand, South Korea and Spain.

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